Connection Planning
Far beyond traditional media planning, there is connection planning—recommending and developing relevant channels by which to reach your target with a mix of integrated media strategy, architecture and planning. Depending on your audiences, we’ll identify the right use or combination of mass media, interactive, outdoor, broadcast, and new media. We also employ social network strategies and planning, media buying and stewardship, and tracking, reporting and analysis.

Digital Marketing
As the importance of the web as a branding and marketing medium increases, RiechesBaird is committed to offering best-in-class services across the digital landscape. This includes expertise in research, web design, and online media. Whether you need a dynamic website that generates leads and drives sales, or an innovative online campaign to increase brand awareness, we go far beyond web marketing to create a robust and effective business tool for your company. Our digital services include:

Strategy, Planning & Analytics

Customer, Channel & Consumer Research
Web, Marketing & Blog Analytics
Audience Segmentation & Profiling
Web 2.0 & Enterprise 2.0 Strategies

Interactive Marketing

Creative Services
Brand Building & Direct Response
Integrated Campaigns
Social Networking, Community Building & Blogging
Emerging Platforms
Mobile Marketing